About

Launches decided by makers, not algorithms

Lirkaff turns product launches into a weekly tournament — a fairer, more fun way to get discovered.

Most launch platforms are a single leaderboard where the products with the biggest existing audience win by lunchtime. Lirkaff runs differently: every week, submitted products are seeded into a single-elimination bracket and face each other one on one. The community votes matchup by matchup until a single champion is left standing.

The prize is real. The winner gets a homepage feature and an editorial DR 55+ dofollow backlink — the kind of link that actually moves search rankings. Every other product link on the site stays nofollow, on purpose. The backlink is something you win, not something everyone gets for showing up.

It’s built for indie makers who ship: a clear pitch and a real audience beat a big ad budget. No bots, no vote-buying — just makers backing the products they believe in.

Want to see it in action? Watch this week’s bracket or launch your own product.